Jerry Garcia Brands Tablecloth

Scope

Graphic Design, Event Branding, Print Design, Collaboration Marketing

Project Description

Designed a custom tablecloth for Jerry Garcia Brands to be used at pop-up events and collaborations, including a special partnership announcement with Calendar Island Cannabis Co. of Portland, Maine. The goal was to create a design that reflected Jerry Garcia’s signature artistic style which is very colorful, expressive, and instantly recognizable, all while remaining cohesive and professional for event use. I incorporated one of the brand’s tie-dye assets, blending it seamlessly into a clean white base so the color transitions felt natural yet eye-catching.

Outcome

The final tablecloth struck the perfect balance between artistry and brand clarity. The tie-dye fade added vibrancy and movement, while the white space helped both logos stand out boldly. The design captured attention at events, celebrated the collaboration, and maintained a strong connection to the Jerry Garcia aesthetic.

Problem Solved

The brands needed a display piece that was both visually engaging and functional. Something that could clearly represent both collaborators while embodying the creativity associated with Jerry Garcia’s legacy. The final design achieved this by blending colorful tie-dye with clean composition, ensuring both logos were prominent and instantly recognizable to event attendees.