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Illustration, Graphic Design, Branding, Merchandise Design
Designed a lanyard for Harmony Extracts that balanced brand consistency with a playful, eye-catching look. The goal was to create something fun and stylish that employees, partners, and customers would actually want to wear. Drawing inspiration from a “funfetti” concept, I illustrated various pieces of Harmony’s product hardware and scattered them across the design like confetti—creating an energetic, celebratory pattern while keeping it true to the brand’s aesthetic.
The final design captured Harmony Extracts’ upbeat and creative spirit. The funfetti-style pattern stood out while remaining on-brand, turning a simple promotional item into a piece of wearable brand art that sparked interest and pride among the team and fans alike.
Harmony Extracts needed a lanyard that went beyond standard branded merchandise. The previous designs were too plain and lacked personality. The new concept introduced color, playfulness, and recognizability—transforming the lanyard into a fun, memorable representation of the brand.
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